Episode 11: The Warm Glow Of Giving

In 1999, Laura MacDonald established Benefactor Group to serve the needs of those who serve the common good: nonprofit organizations, donors and civic leaders. Since then, Benefactor Group has won a reputation for innovative nonprofit consulting services that support fundraising, philanthropy, volunteer leadership, leadership development, talent management, and executive transition. Visit benefactorgroup.com to learn more.

On episode 11, “The Warm Glow of Giving,” we’re joined by Laura MacDonald, CFRE, president of Benefactor Group, nationally renowned for its innovative nonprofit consulting services that support fundraising, philanthropy, volunteer leadership, leadership development, talent management and executive transition. During this episode, you’ll learn about what motivates most donors to participate in the $358 billion charitable giving market. Laura points out current strategic philanthropy techniques employed by businesses in order to influence workforce development in both value alignment and loyalty. Additionally, the episode gleans the importance of nonprofit organizational impact, “unrestricted” giving, and corporate challenge matching campaigns – as best practices for donors and their nonprofit recipients.

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