Regional CPA Firm’s New Website Focuses On Clients, Resources
New Philadelphia – Rea & Associates, a regional CPA and business consulting firm, has formally launched its new and improved website, which can still be accessed at www.reacpa.com. The new site, which was designed by the Central Ohio branding agency, Circone + Associates, features a cleaner infrastructure and improved functionality while aligning the firm’s web presence with the company’s unique culture.
“Our website is often a client’s first impression of our firm,” explained Becca Davis, Rea’s director of practice growth. “We wanted our first impression to show that we’re client-focused while illustrating our firm’s strong culture. Not only is our website is a better visual representation of our brand, it offers visitors greater functionality and a more engaging experience.”
When designing and building the firm’s online presence, Davis and her team focused on conveying company culture, as well as the four cornerstones outlined in Rea’s strategic plan: People, Clients, Growth and Firm.
The firm’s new homepage firmly places the spotlight on the client. The new “Real Rea Story” feature gives the client a chance to tell their story and how the firm’s team members worked together to find a solution to a particular problem. As the outline of the site’s top navigation, the firm’s four cornerstones help spotlight the firm’s strategic story and set the stage with regard to how the site is presented to the user. The “People” section highlights Rea’s team members and other team-based initiatives. The “Clients” section points users to the services the firm provides and the industries our team members specialize in. In the “Growth” section, users will gain access to a wide variety of resources and tools designed to promote continued growth and organizational wellness. Finally, in the “Firm” section, visitors have a chance to learn all there is to learn about Rea as a whole.
There’s always something new to discover at www.reacpa.com. For example, the “Insights” page, features new articles, blogs, newsletters, podcast episodes and more each week.
Check out Rea’s new and improved website today.